FAQ

Everything You Need to Know Before You Start

How long does it take to build a professional website?+

Typically 2 to 6 weeks depending on the plan (WordPress or custom code) and content volume.

Does the price include hosting and a domain?+

We help you choose and set up hosting and a domain; it can be included depending on the plan.

Can I edit the website content myself after delivery?+

Yes, we provide an easy-to-use dashboard so you can edit every part of your site without a developer.

Do you offer SEO services to rank on Google?+

Yes, SEO is core to every project: keywords, technical SEO, schema markup and optimized speed.

Can the site connect to my Google Business account?+

Yes, the dashboard has a dedicated section to link your Google My Business URL and automatically pull reviews via Trustindex.

What’s the difference between the WordPress plan and custom code?+

WordPress is faster and cheaper for simple sites, while custom code gives you full control with a dashboard built for your exact needs.

Do you offer social media marketing services?+

Yes, we manage your Facebook, Instagram and TikTok accounts with professional content and regular posting.

Will the website be multilingual?+

Yes, we build our sites with multi-language support (Arabic, French, English, Spanish) to reach a wider audience.

Do you provide technical support after launch?+

Yes, we provide technical support and follow-up after launch depending on the chosen plan.

How do I get started with you?+

Contact us via the form or WhatsApp; we’ll define your needs and suggest the best plan within 24 hours.

How long does it take to see SEO results?+

You'll typically see early movement on lower-competition keywords within 4 to 8 weeks, with strong first-page rankings on Google building over 3 to 6 months, depending on your industry's competitiveness and your site's starting point.

Do you handle technical SEO?+

Yes β€” we run a full audit covering site speed, internal linking structure, sitemap.xml, robots.txt, structured Schema data, and fixing duplicate content and keyword cannibalization issues.

Is SEO better than paid Google Ads?+

They work best together. Paid ads deliver immediate results but stop the moment you pause the budget, while SEO is a long-term investment that builds lasting, free visibility. We usually recommend starting with ads for quick wins while SEO builds in parallel.

Do you target keywords in multiple languages?+

Yes β€” we run separate keyword research for each language (Arabic, French, English, Spanish) since search behavior varies by market, then build professionally translated pages rather than relying on machine translation.

What is netlinking and is it necessary?+

Netlinking means earning backlinks from other trustworthy sites pointing to yours β€” it's one of Google's most important ranking factors. We build a natural, safe link strategy that avoids any risk of penalty.

How do you manage my Google Business Profile?+

We optimize every element of your profile (photos, descriptions, categories, hours), respond to reviews, publish regular posts, and track insights to grow your visibility on Google Maps and local search.

Can you help me get real Google reviews?+

Yes β€” we set up Trustindex.io, which automatically pulls your real Google My Business reviews onto your website, along with practical tips for encouraging genuine customers to leave a review after each service.

Why does my competitor rank above me on Google Maps even though my service is better?+

Google's Local Pack ranking depends on profile completeness, the number and quality of reviews, regular posting activity, and keywords in your description β€” not service quality alone. We work systematically to improve all of these factors.

Do you manage multi-location Google Business profiles?+

Yes β€” we have experience managing Google Business profiles for multi-location or multi-destination businesses (like travel agencies covering several Moroccan cities), while keeping brand consistency across every listing.

Which platforms do you manage for social media?+

We manage Facebook, Instagram, TikTok, and LinkedIn, choosing the right mix based on your business and target audience β€” for example, Instagram and TikTok tend to work best for tourism projects targeting a younger European audience.

How many posts do you publish per week?+

It depends on the plan, but we typically post 3 to 5 times per week per platform, with varied content (photos, short video, reels) designed specifically for your audience rather than generic recycled content.

Do you also design the visual content, or just publish it?+

We design all the visual content (graphics, short-form video editing) with a visual identity consistent with your brand, plus writing the accompanying copy and scheduling the posts.

Can you handle messages and comments on my behalf?+

Yes β€” with certain plans we respond to comments and DMs in a professional tone that reflects your brand, while escalating any sensitive or direct inquiry to you immediately.

What is the difference between Google Ads and Meta Ads (Facebook/Instagram)?+

Google Ads targets people actively searching for your service (high purchase intent), while Meta Ads targets audiences based on interests and behavior (discovery, broader targeting). We often recommend a mix of both depending on your business type.

What is the recommended minimum ad budget?+

We recommend a monthly budget starting around 2,000-3,000 MAD for small local campaigns, enough to generate the data needed to optimize performance β€” this rises depending on competition and target market (Morocco vs. Europe, for instance).

How do you measure ad campaign success?+

We track precise metrics like cost-per-click (CPC), conversion rate, cost-per-acquisition (CPA), and return on ad spend (ROAS), with a clear monthly report showing exactly where your budget went and what it delivered.

Do you offer email marketing?+

Yes β€” we help you build an email list from your site's visitors and customers, then design campaigns (offers, newsletters, booking reminders) to increase repeat business without extra ad spend.

What is the difference between the WordPress plan and the fully custom plan?+

The WordPress plan is faster and more affordable, built on customizable themes. The fully custom plan (code from scratch) delivers faster performance, stronger security, and unique features not available in off-the-shelf themes β€” ideal for projects needing a specific dashboard or a complex booking system.

How long does it take to design a new website?+

It depends on the plan and complexity: a simple WordPress plan typically takes 1 to 2 weeks, while a fully custom project with an advanced dashboard can take 4 to 8 weeks, with regular check-ins with you throughout.

Will the website be mobile-friendly?+

Absolutely β€” every site we build is fully responsive and adapts automatically to any screen size (phone, tablet, desktop), which matters since most visitors to tourism sites browse from their phone.

Will I get a dashboard to edit the content myself?+

Yes β€” the "Custom code + dashboard" and "WordPress + code" plans give you a full dashboard to edit text, images, and pages yourself with no coding knowledge needed, plus a short training session at handover.

Which cities or countries do you work in?+

We're based in SalΓ©, Morocco, and serve clients across Morocco and the wider Arab world, alongside projects targeting markets in Europe, the US, Asia, and Australia β€” especially in the tourism and hospitality sector.

Do you work with small businesses or only large companies?+

We work with everyone β€” from independent riads and small travel agencies to multi-location hospitality companies β€” with plans designed to fit different budgets and business sizes.

How does working with you get started?+

It starts with a free consultation via WhatsApp or the contact form on the site, where we discuss your goals and budget, then send you a clear quote within one business day.

Do you offer maintenance contracts after delivery?+

Yes β€” we offer optional monthly maintenance plans covering security updates, backups, and fixing any technical issues, with fast support via WhatsApp.

Can I create an account to track my requests on the site?+

Yes β€” you can create a personal account from the "Sign In" page to track the status of your requests and your communication history with us in one place.

Can I see examples of your previous work?+

Absolutely β€” our "Portfolio" page showcases over 50 real projects we've delivered, sorted by industry, with direct links to the live sites so you can browse them yourself.

Do you build online booking systems for riads and travel agencies?+

Yes β€” we build custom booking systems (availability calendar, instant confirmation, online payment) integrated directly into your site, one of the most requested features from our hospitality and tourism clients.

Who owns the website and code after delivery?+

You fully own the website, source code, and content once payment is complete β€” no hidden licensing fees or restrictions on moving to another host later if you choose to.

Do you handle website hosting and the domain name?+

We can include that in certain plans, or help you choose and set up suitable hosting and your own domain while you keep full control of your account β€” the choice is always yours.

My current site is outdated β€” can you redesign it without losing my Google ranking?+

Yes, redesigns are one of our specialties. We follow a careful protocol (301 redirects for old URLs, preserving important link structure) to make sure your current Google rankings aren't lost during the migration.

Is my website ready for AI search (ChatGPT, Google AI Overviews)?+

We optimize content to be understandable and citable by AI answer engines (GEO/AEO) through structured Schema data, clear direct answers, and logical heading structure β€” a fast-growing trend in search.

Do you offer a guarantee on your services?+

We commit to unlimited free revisions on website design until you're fully satisfied before final delivery, and for SEO and ads we provide transparent reporting so you can track real performance and stop at any time.

Why choose you over a freelancer or a large agency?+

We combine agency-level expertise (a full team: design, development, marketing) with freelancer-level speed and flexibility, with a particular focus on Morocco's tourism and hospitality sector β€” we understand the market's language and real needs.

Do you run ad campaigns targeting Europe, the US, and Asia?+

Yes β€” we have experience with international campaigns targeting prospective travelers before their trip (in their language and timezone), adapting the ad message and offers to each target market.

Do you film video content on location (riad, hotel, tourist destination)?+

We can arrange professional video and photo shoots on location in Morocco as part of dedicated plans, producing authentic, engaging content instead of relying on generic stock imagery.

What should I do if I get an unfair negative review?+

We help you craft a calm, professional response that clarifies your side without engaging in a public dispute, and if the review violates Google's policies (such as no real transaction), we help you file an official removal request.

What is the difference between local and international SEO?+

Local SEO focuses on ranking for searches tied to a specific location (like "travel agency in SalΓ©"), while international SEO targets broader keywords with no geographic limit β€” we blend both based on your business and audience.

Can I communicate with you in my native language (English or Spanish)?+

Absolutely β€” our team speaks Arabic, French, English, and Spanish, and you can communicate and manage the whole project in whichever of these four languages you prefer.

Do you handle right-to-left (RTL) layout for Arabic content?+

Yes β€” every site we build has full RTL support for Arabic content, with careful testing of layout, menus, and forms to make sure everything displays correctly and reads comfortably in Arabic.

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